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Josep Antoni Martínez Zaplana

Josep Antoni Martínez Zaplana | Gremi de la Construcció de Barcelona Barcelona, Spain
Josep Antoni Martínez Zaplana

Biography

Diplomado en Ciencias Empresariales, Administrador de Fincas (Col.6218) Tecnico en Construcción por l’Institut Gaudí de la Construcció Tecnico intermedio en Prevención Riesgos Laborales (n.3212) Presidente del Gremi de Constructors d’Obres de Barcelona i Comarques. Presidente de la Fundació Privada per a la Ordenació del Sector de la Construcció a Catalunya. Presidente de la comisión de la Rehabilitació i Manteniment d’Edificis (RIME). Con más de 40 anys d’experiencia en el sector, fundó la empresa CONTRACTA (1994), empresa dedicada a la Rehabilitación de Edificios.

Sessions

09:50h
Thematic Roundtable | HOWS BARCELONA Housing - Urban Planning & Land Policy

How can Land Policy Drive Affordable Housing at Scale?

Ramón García-Bragado
Ramón García-Bragado Brugueras, Alcántara & García-Bragado Abogados Urban planning lawyer; former Deputy Mayor for Urban Planning, Housing and Infrastructure Speaker
Josep Antoni Martínez Zaplana
Josep Antoni Martínez Zaplana Gremi de la Construcció de Barcelona President Speaker
Xavier Mauri
Xavier Mauri Gestors d’Habitatge Social de Catalunya (GHS) Social Housing Expert Moderator

#Housing Capacity, #Inclusionary Zoning, #Land Activation, #Land Banking, #Land Regulation, #Public-Private Partnerships

2026-11-04 09:50 2026-11-04 10:35 Europe/Madrid How can Land Policy Drive Affordable Housing at Scale?

Public land can play a strategic role in expanding affordable housing, but turning land assets into housing outcomes requires more than land availability. It depends on planning tools, legal frameworks, institutional capacity, and cooperation between public authorities, the construction sector, and social actors. The session will open a reflection on how land policies can support affordable housing delivery while ensuring construction feasibility, urban quality, social value, labour considerations, and long-term public interest, identifying the conditions needed to move from public land ownership to actual housing outcomes.

 Stage: HOWS Barcelona
Wed 4
09:50h - 10:35h Stage: HOWS Barcelona All Passes
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